As GITEX Global 2025 kicks off, Commvault warns that consumer trust is fragile—and resilience is the new currency.
A new survey commissioned by Commvault has revealed a sobering truth: while most Dubai consumers trust businesses to protect their data, nearly half would consider cutting ties after a cyberattack.
The findings, released ahead of Commvault’s showcase at GITEX Global 2025, show that 71% of Dubai respondents believe companies are doing enough to safeguard and recover data. Yet 44% say they’d reconsider doing business with a company following a breach—underscoring the high stakes of digital trust.
“If your business is in the cloud, then the cloud is your business.”
— Fady Richmany, Commvault
“Organizations are trusted to protect and recover data after an outage,” said Fady Richmany, Corporate Vice President, Emerging Markets at Commvault. “But there is still more that could be done.”
The survey, conducted by Censuswide, also highlights a key challenge: nearly half of those who doubt corporate data protection cite the complexity of securing information across hybrid and multi-cloud environments. Compared to global averages, Dubai consumers show higher expectations—and a lower tolerance for failure.
Commvault’s response? A full-force demonstration of its cyber resilience platform at GITEX (Hall 5, Stand C20). The company will unveil Commvault Cloud, featuring AI-driven automation, immutable storage, Cleanroom Recovery, and forest-level Active Directory recovery—all designed to help businesses detect threats early, recover cleanly, and maintain operations without interruption.
As the UAE accelerates its National Cybersecurity Strategy, Commvault’s message is clear: resilience isn’t optional—it’s essential. With ransomware threats rising and cloud adoption surging, the ability to bounce back from attacks may define the future of enterprise survival.