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Allied Blenders & Distillers (ABD) Boosts Operational Efficiency with Intelligent RPA Solution from Finesse

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Automation Anywhere–powered RPA streamlines multi-state reporting, enhances accuracy, and accelerates ABD’s digital transformation journey.

Allied Blenders & Distillers (ABD), one of India’s leading spirits companies, has strengthened its digital transformation initiatives by deploying an intelligent Robotic Process Automation (RPA) framework in partnership with Finesse. Built on Automation Anywhere, the solution automates multi-state Management Information System (MIS) reporting and optimizes operational workflows across ABD’s extensive manufacturing and distribution ecosystem.

Prior to automation, ABD teams manually accessed multiple state beverage corporation portals to download, reformat, and distribute daily, weekly, and monthly MIS reports. These Excel-driven processes demanded significant time, introduced error risks, and limited real-time business visibility.

“The vastly increased operational efficiency we are now experiencing is extraordinary.”

— Manas Jena, Head – Automation & Revenue Growth Management, ABD Ltd.

The new RPA-led system changes this fundamentally. It automates MIS report extraction across all states, standardizes formats, and improves management of secondary sales and stock through intelligent data processing. Early outcomes indicate faster report availability, reduced manual effort, and higher operational accuracy—benefiting both departmental users and enterprise-wide decision-making.

Gaurav Gupta, VP – Sales at Finesse, said:
“We are grateful to ABD Ltd. for trusting Finesse to streamline processes with RPA. We will continue to work closely with ABD to ensure the initiative delivers exponential benefits.”

Manu Devadas, VP – Technology Services at Finesse, added:
“Our focus on disciplined delivery and technical excellence ensured that ABD’s automation program was executed seamlessly, driving measurable business impact with clear ROI.”

From the enterprise side, Manas Jena, Head – Automation & Revenue Growth Management at ABD Ltd., emphasized the transformative impact:
“It has changed not only the way our organization operates on a day-to-day basis but also the breadth and scope of our automation and digitization strategy for the coming years.”

With several additional workflows now identified for smart automation and AI-driven augmentation, ABD’s partnership with Finesse marks the beginning of a broader, scalable automation roadmap. The initiative reinforces how targeted RPA deployment can modernize traditional manufacturing and distribution operations while ensuring uninterrupted business continuity.

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