In a major move to elevate Egypt’s digital entertainment landscape, STARZPLAY, one of MENA’s leading subscription video-on-demand platforms, has announced a strategic partnership with e& Egypt during GITEX Global 2025 in Dubai. The collaboration introduces an exclusive package for e& Egypt’s Emerald, Hekaya, Super Connect, and Business customers — offering a seamless fusion of premium entertainment and live sports streaming.
This new partnership will allow e& Egypt subscribers to enjoy STARZPLAY’s extensive catalog of international blockbusters, acclaimed series, and original regional productions, alongside live coverage of top football leagues and global sporting events.
“We’re bringing premium entertainment and exclusive sports together for e& Egypt customers.”
— Danny Bates, CCO and Co-Founder, STARZPLAY
“Our collaboration with e& Egypt represents an important milestone in expanding STARZPLAY’s presence in one of the region’s most promising markets,” said Danny Bates, Chief Commercial Officer and Co-Founder at STARZPLAY. “We’re proud to deliver a viewing experience that combines premium entertainment with exclusive sports content, catering to diverse audiences through one unified platform.”
The initiative builds on e& Egypt’s commitment to enriching customer experiences by integrating advanced digital entertainment solutions across its ecosystem. “This step extends our ongoing efforts to deliver integrated digital experiences that meet our customers’ evolving needs,” said Samer Mourad, Executive Vice President for Consumer Business at e& Egypt. “We’re focused on offering a wide range of entertainment and smart services that reflect a modern, connected lifestyle.”
Both companies see this partnership as a key milestone in redefining digital engagement — aligning STARZPLAY’s streaming innovation with e& Egypt’s technological reach to provide uninterrupted, high-quality viewing experiences.
By combining STARZPLAY’s vast entertainment library and e& Egypt’s strong network infrastructure, the collaboration promises to enrich everyday entertainment, offering users across Egypt a smarter, more personalized way to enjoy movies, series, and live sports from a single platform.
