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NBF and Finesse Forge Strategic Alliance to Accelerate AI-Driven Digital Transformation in the UAE

The partnership enables innovative financing for system integrators, empowering enterprises and SMEs to scale responsibly in the era of intelligent transformation.

In a significant step towards strengthening the UAE’s digital economy, the National Bank of Fujairah (NBF) has signed a Memorandum of Understanding (MoU) with Finesse Global, a leading AI-centric digital transformation and system integration company.

The partnership aims to enable dedicated system integrator financing solutions, empowering Finesse to offer flexible financing terms to end-users while allowing NBF to expand its value-added banking services across a wider client base — from large corporations to SMEs operating in multiple sectors.

By combining Finesse’s expertise in AI, analytics, automation, cloud, cybersecurity, and enterprise platforms with NBF’s sector-focused financial solutions, the collaboration will help organizations accelerate digital transformation, enhance operational resilience, and reimagine customer experiences.

Sunil Paul, Managing Director & Co-Founder, Finesse Global, said, “In a move to strengthen support for the technology ecosystem, Finesse and NBF have entered into a strategic partnership to deliver dedicated system integrator financing. This initiative empowers us to extend flexible terms to our clients and allows NBF to leverage our experience to serve a broader base of enterprises and SMEs.”

Rehan Ali, Head – Business Banking, National Bank of Fujairah, added, “This partnership underscores NBF’s commitment to advancing the ambitions of technology leaders in the UAE. Together with Finesse, we are creating financial pathways that help businesses of all sizes accelerate their AI-driven transformation.”

The collaboration reinforces both organizations’ vision of building a resilient and future-ready digital ecosystem that aligns with the UAE’s strategic push toward AI adoption and innovation-led growth.

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