From barcodes to blockchain, GS1 UAE celebrates a legacy of trust, transparency, and innovation across industries.
In 1974, a pack of chewing gum became the first product ever scanned with a GS1 barcode—an event that revolutionized global commerce. Fast forward to 2025, and GS1 UAE is celebrating 25 years of bringing that same spirit of innovation to the Emirates.
Since its founding in 2000, GS1 UAE has empowered businesses and government entities with global standards that enhance efficiency, safety, and transparency across supply chains. From retail shelves to hospital corridors, GS1’s barcoding and traceability systems have become the backbone of operations in sectors like healthcare, logistics, manufacturing, and e-commerce.
Strategic partnerships with UAE government bodies have amplified GS1’s impact. Collaborations with the Federal Tax Authority have enabled excise tax compliance through Digital Tax Stamps, while initiatives with the Ministry of Health and Prevention have strengthened pharmaceutical safety via serialization and authentication systems.
In healthcare, GS1 UAE has worked with leading institutions—including Cleveland Clinic Abu Dhabi and Emirates Health Services—to combat counterfeiting and ensure patient safety. In retail, brands like Huda Beauty, Jumbo Electronics, and Dubai Duty Free have leveraged GS1 standards to boost inventory accuracy and consumer trust.
“As we celebrate this milestone, we reaffirm our commitment to helping the UAE lead in digital transformation,” said Rami Habbal, CEO of GS1 UAE.
Looking ahead, GS1 UAE is embracing next-generation QR codes that will deliver richer product data, support sustainability goals, and enhance real-time supply chain visibility.
From a single scan to a nationwide standard, GS1 UAE’s journey reflects the power of trusted data to build a smarter, safer future.